Ziff Davis Enterprise Virtual Tradeshow:

Channel: Driving Growth & Driving Revenue
Event Date: March 20, 2008

The channel faces a unique set of challenges in growing business. Not only must the solution provider have strong relationships with its customers, it must also have strong relationships with its vendor partners. But the cost of doing business with certain vendors—and their restrictions placed on solution providers—can dampen or even mitigate a solution provider’s desire to represent certain vendors, despite their customers’ needs.

So how can a solution provider effectively work with its vendor partners to serve the needs of its customers without constraint? What are the services and programs out there that can better enable a solution provider to serve its customers? This daylong event focuses on the issues surrounding the channel and how solution providers and vendors can work together to benefit the customer.