Andy Sernovitz

Andy Sernovitz, a 15-year veteran of the interactive marketing business, is CEO of the Word of Mouth Marketing Association (WOMMA). He was a Visiting Scholar at the Wharton School of Business, where he taught Internet Entrepreneurship, and is author of Word of Mouth Marketing: How Smart Companies Get People Talking.

WOMMA is the 300-member official trade association for the word of mouth marketing industry, which is building a prosperous word of mouth marketing profession based on best practices, measurable ROI, and ethical leadership.

Andy is a dynamic, fun speaker who thrills audiences with practical hands-on approach to marketing innovation. He is an inside player who works with cutting-edge marketers -- and he's great at translating those exciting new techniques to things that you can use today to make your business more successful. His popular newsletter, Damn, I Wish I’d Thought of That, provides snappy marketing advice to more than 10,000 readers each week.