Alan Rimm-Kaufman

Alan Rimm-Kaufman leads the Rimm-Kaufman Group, a direct marketing services and consulting firm founded in 2003.
Rimm-Kaufman is a regular speaker at industry events, including Jupiter Media's Search Engine Strategies; the DMA's Annual, Catalog, Net.Marketing, and NCDM shows; NRF's Shop.org; eTail; NEMOA; and DMD NY conferences.
Rimm-Kaufman writes the internet retailing column for Catalog Success. He co-wrote the online marketing chapter of Katie Muldoon's The Catalog Strategist's Toolkit. He has been quoted on internet marketing in DM News, Internet Retailer, Catalog Age, Direct, Business Week, and The New York Times. He serves as a contributing reviewer for online marketing for the academic journal Management Science. He has also taught for Marketing Profs.
Rimm-Kaufman blogs at rimmkaufman.com/rkgblog.
Rimm-Kaufman has judged Catalog Age's annual I-Merchant Awards and Catalog Awards multiple years, and served on the programming committee for the DMA's Annual Catalog Conference.